Available on the Google Play and Apple's App Store, «Autumn» integrates wellness with wealth management on an independent and bank agnostic platform.
SC Ventures, the innovation and ventures unit of Standard Chartered, has launched «Autumn», a digital wealth, health and lifestyle solution that which provides users with tools, products, and services to plan and manage their financial and physical wellbeing.
As a strategic partner, Franklin Templeton will provide users with access to financial literacy content and investment insights, which can be customized based on risk profile and financial data. Autumn will also be bringing lifestyle partners on board, including travel services and volunteering opportunities.
Ageing Population
Standard Chartered highlighted that 15 percent of Asia’s population will be over the age of 65 by 2040, citing UN data, and the need for a bundled offering to address all their needs in a holistic and personalized manner.
«By combining digital wealth technology with health, lifestyle and financial wellness, we’ll help users adopt healthier habits and create a retirement that is personalised for them,» Mike Kruger, Autumn CEO, said in the announcement.
Growing Market
Banks have been quick to capitalize on Asia's greying population and heightened interest in wealth planning. Launches of similar platforms this year have included Julius Baer, which launched its digital wealth advisory platform in Asia in April, while DBS also rolled out personal digital advisory to its financial planner.
Standard Chartered itself debuted a free, do-it-yourself online financial planning app this year.
Autumn is now available in Singapore, with plans underway to roll out the platform progressively in Hong Kong and other markets in Asia, Standard Chartered said.
