Heidrick & Struggles announced a new partner in the financial services practice based in Hong Kong.

Primarily focusing on serving clients in private equity and alternative asset management sectors Anny Kwok joins Heidrick & Struggles (H&S) as partner in financial services and will is based in Hong Kong, the firm said in a press release.

In her new role, Kwok will focus on greater China financial services and private equity clients in the broader north Asia region. Prior to joining H&S, she was with another international executive firm Russell Reynolds Associates in Hong Kong and Shanghai and was responsible for building the firm's Asia private equity business from inception.

Kwok began her career in brand marketing with PepsiCo and Yum Brands. Upon graduating from Harvard MBA, she switched into finance with Goldman Sachs and CITIC Capital Partners making investments in consumer companies.