UBP Expands MidEast Presence With Saudi Office

Geneva-headquartered UBP has opened an office in Saudi Arabia and appointed a local CEO, as part of broader plans for regional growth.

UBP has opened an office in Riyadh, Saudi Arabia, according to a statement. Mishal Alhawas has been named CEO and head of advising for Saudi Arabia. Based in Riyadh, he will oversee the bank’s local operations, driving client engagement, expanding partnerships and delivering wealth management solutions aligned with Saudi Arabia’s Vision 2030.

Alhawas has over 25 years of experience in wealth and asset management. Before joining UBP in June 2025, he served as head of asset management at Alawwal Invest and managing director of the investment placement division at Sidra Capital.

Regional Presence

UBP has been active in the Middle East for more than 20 years, initially covering the region from Switzerland before establishing its UAE office in the Dubai International Financial Center in 2011. It now has approximately 100 professionals worldwide and over 40 professionals on the ground that manage more than 15 billion Swiss francs ($19 billion) in assets for clients in the Middle East.

«The opening of our Riyadh office represents a significant step forward in our presence across the GCC,» commented Mohamed Abdellatif, co-head of Middle East and Africa at UBP. «Saudi Arabia is a strategic market for us and our clients and, with Mishal leading the way locally, we are confident in our ability to deliver the high-caliber, bespoke advice and service our clients expect.»