Julius Baer: Indian Women Are the Biggest Gold Rally Winner
A report by Swiss private bank Julius Baer revealed the biggest winner of the recent gold rally: female owners from India.
From around $2,800 per ounce at the end of 2024, gold has undergone a historic rally, breaking record after record to current levels of around $5,100.
What group of investors was the greatest beneficiary of this surge? In a timely report that coincides with International Women’s Day on Sunday, Julius Baer explores the rise of female ownership in the yellow metal.
Dominant Ownership
According to the report entitled «Women and wealth: The timeless allure of gold», female Indians were the biggest winners in the rally, accounting for a total of 16 percent of the world’s gold reserve with their centuries-old inter-generational tradition of accumulating the safe haven asset.
Other noteworthy markets include the UK, where the Royal Mint has reported a tripling in the share of women in its investor base to 26 percent from 2018 to 2024. Middle-aged «Chinese Auntie Investors» are also a dominant segment, accounting for one-third of purchases in gold bars and coins.
«Gold appeals strongly to women investors because it offers stability, diversification, and protection during periods of market uncertainty – qualities that align well with the typically more conservative investment style many women prefer,» said Christopher Irwin, Julius Baer’s head of forex and precious metals trading.
