DBS Partners With Leading Retail Brands in Singapore
Cold Storage, CS Fresh, Giant, Guardian, and 7-Eleven will deliver greater spending rewards and savings through one of Singapore's largest retail partnerships.
DBS Bank launched on Tuesday an exclusive strategic partnership, making it the only bank in Singapore to offer spending privileges at more than 680 outlets across Cold Storage, CS Fresh, Giant, Guardian, and 7-Eleven. $
As one of Singapore’s largest retail partnerships, this collaboration underscores both organisations' shared commitment to delivering greater value on customers’ everyday purchases. It also reinforces DBS' position as the preferred bank for everyday spending, with the bank delivering even bigger savings for DBS/POSB cardholders across Singapore's most frequented daily shopping destinations, the bank noted in a media release sent on Tuesday.
Keen to Save More Money
With Singaporeans becoming more value-conscious due to cost-of-living concerns, the partnership aims to address the growing demand for meaningful savings on everyday purchases. According to NielsenIQ, one in four Singaporeans is keen to save more money in 2025.
This inclination towards prudent spending is reflected across Asia-Pacific. A 2024 Euromonitor report found that some 72 percent of consumers were concerned about the increasing cost of everyday expenses, prompting more deliberate purchasing decisions.
Milestone in Everyday Spending
«This partnership represents a significant milestone in our commitment to helping Singaporeans get the most value from their everyday spending,» said Chan Sow Han, Head of Payments & Platforms, Consumer Banking Group, DBS Singapore.
