Finews' Summer Book Tips
Page 8 of 11
Antonio Prosperati, digital manager, finews.ch
«What Would Google Do?» by Jeff Jarvis
What is is:
Jeff Jarvis analyzes the technology pioneer's success story and presents more than 30 strategies which made Google what it is today.
Why I recommend it:
Regardless of profession, age, country, or job sector – as soon as we are online, there is no getting around Google. The now ten-year-old book still contains countless lessons that are applicable today.
