He will oversee the country operations in Singapore and Hong Kong, and focus on increasing the organisation’s scalability and lead its expansion to more markets. 

Lendela has appointed Erik Ligtenberg as its chief operating officer, the lending platform announced in a statement on Tuesday.

Lightenberg was most recently Lazada Group's executive vice president responsible for the general merchandise categories and brands across the region. He was also chief commercial officer and deputy CEO of Lazada Singapore during his seven years at the company. He was previously a consultant at Boston Consulting Group in Amsterdam, Netherlands.

Exponential Growth

According to Lendela founder and CEO Nima Karimi, Lendela has seen exponential growth both before and during the pandemic. «This has given us the confidence to both invest heavily in our current markets as well as continue our launch plans across APAC. Erik will be a key part in achieving that,» Karimi said in the statement.

Lendela is a consumer credit management and loan matchmaking platform that connects customers with banks and lenders. The company was launched in 2018 and has offices in Singapore, Kuala Lumpur and Hong Kong, processing around 30,000 loans annually.