Swiss digital investment specialist Crypto Finance has opened a branch in the Lion City. The company sees itself as a provider of services to the banking industry.

Crypto Finance's representative office in Singapore opens this month, and will be led by head of Asia, Alisher Tashpulatov, according to a media release on Wednesday.

Tashpulatov previously worked in the crypto fund business of the firm and was involved in getting a license from the Swiss regulator as a crypto wealth manager. He then opened its Hong Kong office. He is being backed up by the crypto finance team, which has several team members with Asian experience, for instance, CEO and founder Jan Brzezek.

Banking Industry Services

The Zurich-based group will serve the demand for digital asset products and services, and attempt to bridge the gap between traditional banks and the crypto market.

«I believe that the Singaporean and Swiss business environment and orientation share many characteristics, including respect of diverse cultures and a work ethic that values merit, excellence, self-reliance, and hard work. The two countries share a great rapport, and it is almost intuitive for us as a Swiss business to establish ourselves in a like-minded and innovative country like Singapore,» Tashpulatov said.

Climbing New Peaks

«Having spent years conquering new frontiers and climbing new peaks within the Swiss market, I am now happy to make a transition into a new, yet familiar, land,» he added.

Crypto Finance's current activities in Singapore are focused on the areas of business that do not require regulatory supervision, and the firm plans to launch best-fit models of its offering in other Asian business hubs in the near future.