Hong Kong-headquartered AIA announces that a Tottenham Hotspur star has become its ambassador to promote health and mental well-being in Asia.

AIA names Harry Kane, a striker from Tottenham Hotspur, as an ambassador as part of a 10-year association through the insurer’s partnership with the London-based football club, according to a statement.

Through the new tie-up, AIA will collaborate with the Harry Kane Foundation to promote health and mental well-being, including a self-produced animation by Kane on the subject.

Harry Kane

Kane, 29, is widely regarded as one of the best strikers in soccer globally and is the captain of the English national team.  

«AIA is committed to accelerating a movement across Asia to engage one billion people to live Healthier, Longer, Better Lives by 2030,» said AIA Group market officer Stuart A. Spencer. «[Kane’s] enormous following and influence will help inspire and educate communities across the region.»