Quantifeed, a provider of digital wealth management solutions in Asia Pacific, has appointed a Chief Operating Officer and a Chief Financial Officer, alongside several other key senior hires.

Quantifeed's automated investment platform allows financial institutions to offer advisors and customers a digital wealth management experience under their own brand.

Quantifeed's software and financial models provides banks, brokers and wealth planners with a configurable solution to suit their wealth management objectives. 

Expanding Across APAC

The company was founded by former investment banking executives Alex Ypsilanti, CEO, and Ross Milward, Chief Technology Officer, in Hong Kong in 2013.

The Hong Kong based company is now moving ahead with regional expansion and hiring after announcing successful completion of a $4.5 million Series A round in July.

Banking to Fintech 

Audrey Wong joins Quantifeed in the combined role of Chief Operating Officer and Chief Financial Officer. Wong joins the firm from Bank of America Merrill Lynch, where she was COO of Asia Pacific Equities in Hong Kong. Her career spans more than 15 years in the investment banking sector, including roles as CFO and COO.

The company also made other key appointments which include Graeme Brant, who will be based in Sydney, as Senior Executive for Strategic Partnerships to drive the company's business in Australia. Dominic Chan, based in Hong Kong, will joining by year end as a Senior Executive for Strategic Partnerships responsible for distribution in North Asia and Chi-Leung Fung, based in Hong Kong, is now Senior Developer of Operations.