Embracing Hong Kong consumers growing passion for online shopping, MasterCard have launched MasterPass, a new digital payment platform, for the first time in Hong Kong.

With MasterPass, consumers can securely store their MasterCard and other branded card information all in one convenient place, along with shipping and billing address.

MasterPass allows consumers to conveniently access the payment details in their wallet during checkout eliminates the need to enter payment and shipping information with every purchase, and simplifies the process of completing a transaction, with just a click, tap or touch, anywhere, on any connected device.

Seeing the enthusiasm of Hong Kong consumers have towards the emerging digital lifestyle and enhancing their online shopping experience, MasterCard is partnering with Bank of East Asia, China Construction Bank, Dah Sing Bank and DBS Bank to launch branded MasterPass digital wallets. With the payment brand they know and trust, in partnership with their banks, local consumers are now free to explore the world of online shopping without worries or payment frustrations.

MasterPass is now available to over 40 million consumers across Asia/Pacific. In addition to Hong Kong, Taiwan made its MasterPass debut last October, while the solution is also available in Australia, Canada, China, Italy, New Zealand, Singapore, the United Kingdom, the United States and many other countries around the world.